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3 Bahadur: Rise of the Warriors all set to release on 14th December 2018 across the country!

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Waadi Animations is all set to release the finale of Pakistan’s first animated full-length super hero film franchise, 3 Bahadur: Rise of the Warriors! With high quality animation and detailing, crowd simulation, top of the line VFX tools, approximately over 5000 hours of animated production by over 30 animators, this is indeed the biggest animated production by Waadi Productions.

With Sharmeen Obaid-Chinoy at the helm as the Creative Director, the 3 Bahadur Trilogy has set new industry standards for animated fiction and content geared towards children in the country and its third installment, 3 Bahadur: Rise of the Warriors aims to empower and motivate today’s youth through dynamic 3D animation and an engaging story telling format. An epic story of friendship, teamwork and courage, 3 Bahadur: Rise of the Warriors chronicles the journey of three unlikely superheroes Amna, Saadi and Kamil who have indeed become household names in Pakistan. Indeed, the animated film aims to inspire the next generation to realize that they too hold the power to change the future of Pakistan.

For the finale, Waadi Animations introduces two new super heroes: Mehwish Hayat as Erma and Nimra Bucha as Babushka. Voice-actors Zuhab Khan returns as Saadi and Arisha Razi as Amna with Bashar Amir Shafi joining the cast as Kamil. 3 Bahadur: Rise of the Warriors also features a star-studded cast of Behroze Sabsvari as Deenu Chacha, Fahad Mustafa as Amna’s father, Sarwat Gillani as Saadi’s mother, Khalid Malik as Kamil’s Father, Faheem Khan as Gunchu and Mustafa Changezi as Tony to bring life to the larger than life animated characters.

Waadi Animations also launched a brand new campaign, ‘Apka Bahadur Kaun hai’, nationwide to encourage Pakistanis to highlight all of the Bahadurs they see around them in their family, communities and schools.

Speaking about the campaign, Academy Award Winning Film Director Sharmeen Obaid-Chinoy said, “The concept behind 3 Bahadur trilogy was bigger than just being a film, it was about creating a movement to recognize and elevate Pakistan’s youth that is committed to creating a better tomorrow. Through this campaign which will run on radio, television, social media, the team behind 3 Bahadur will be starting a nationwide dialogue about how each child has a special super power and how they just by being truthful, compassionate speaking out against bullying – they can change things around them. As we turn a new chapter in this country’s history, I want to reignite passion and belief in children that they all are Pakistani super heroes. We hope the ‘Ap ka Bahadur kaun hai’ Campaign will excite children and their parents. Look forward to hearing Bahadur stories from all over Pakistan.”

Entertainment News

Jimmy Khan drops the first song and video for ‘Nikka Mota Bajra’ from the album ‘Tich Button’

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After announcing the launch of his First Live Folk Album titled ‘TICH BUTTON’, the renowned self-made Pakistani singer and song-writer, Jimmy Khan has finally released the much anticipated first song and video titled ‘Nikka Mota Bajra’.

‘Nikka Mota Bajra’, the first track from the album, is a traditional Punjabi folk song sung commonly at dholkis and weddings across Pakistan, especially in Punjab. The song celebrates commitment to every stage of life. Sung from a woman’s perspective, ‘Nikka Mota Bajra’ signifies her self-belief and the pride she has in the way she values her relationships.

Jimmy Khan has arranged and recorded this folk song with his band’s signature sound. Indeed, this old world melody resonates strongly and is surely one of the subcontinents many unforgettable tunes and Khan aims to keep it alive with his rendition of the song.

The video for ‘Nikka Mota Bajra’ has been directed by Ahsan Ali along with director of photography Ahsen Ali. The video was recorded in a single-take format capturing the true spirit of the song.

With TICH BUTTON, Khan aims to revive and preserve Punjabi folk poetry and songs infused with the signature Jimmy Khan Band sound. The songs have been arranged and tracked by the band at Saad Hayat’s Studio in Karachi and mixed by Zain Ahsan in Lahore. All the performance videos were shot in Rangoonwala auditorium directed by Ahsan Ali along with director of photography Ahsen Ali.

The Jimmy Khan Band lineup for TICH BUTTON features Aziz Kazi on drums; Shane Kerr on bass; Joshua Amjad on dholak; Joshua Keyth Benjamin on harmonium; Shahab Hussain on ukulele, chung and vocals; Zain Ahsan on guitar and ukulele and Jimmy Khan on rhythm guitar and vocals.

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Leading Stars join TCF Ambassador Program to enable Education for all

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TV actor Hareem Farooq and Ahsan Khan visited The Citizen Foundation’s (TCF) Qayumabad campus and signed an agreement to become goodwill ambassadors. Both the celebrities showed their commitment towards TCF’s mission to provide quality education for the less privileged. They will support the ongoing efforts of TCF by creating awareness for the need to create education opportunities for all the children of Pakistan regardless of their caste, creed, religion or ethnicity.

On behalf of TCF, Isfandyar Inayat, GM Outreach signed the agreement and welcomed Hareem and Ahsan on board for joining the TCF’s education movement. Expressing his thoughts, Isfandyar said, “We need to highlight the emergency for the need to educate all children because it is their basic right. I am so grateful to Ahsan and Hareem for becoming a part of the big TCF family and for graciously agreeing to help us in talking about this very important issue. I have no doubt that these efforts will help us in reaching out to many more out of school children.”

Education remains one of the biggest socio-economic issues being faced by Pakistan. Currently, there are more than 22.6 million out of school children. This makes Pakistan the country with second highest number of out of school children in Pakistan. That’s why we are facing an education emergency and all hands need to be on the deck to create the capacity for providing education for these out of school children. Statistics reveal that 1/3rd of out-of-school children do not attend because education is too expensive or the school is too far. The TCF school model was built to solve for these issues.

“Education is the best gift that we can give to any child. I visited a TCF school earlier this week and it was one of the most incredible days of my life. After winding through a couple of narrow lanes of machar colony, we reached the purpose-built TCF school in the heart of the community. I have joined hands with TCF to support their mission to provide quality education for the less privileged,” said Ahsan after signing the agreement.

“Education makes a child’s universe limitless – so just imagine where Pakistan can be if all our children are able to get this basic civil right and shine bright?” said Hareem while sharing her thoughts.

The Economist has called The Citizens Foundation (TCF) ‘perhaps the largest network of independently run schools in the world.’ TCF has nearly 1,500 school units in 700 sites across Pakistan where children were previously out-of-school. TCF has built schools in the heart of rural communities and urban slums so schools are a walking distance away from the children. The

Foundation is the largest private employer of women in Pakistan with an all-female faculty of 12,000 teachers and principals, encouraging parents to send their girls to school. TCF has 220,000 students this year. Nearly half (48%) of TCF students are girls. Eighty-eight percent of TCF alumni have gone to college and 71% are employed.

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Cinepax Join hand with SOS village

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Cinepax Limited, Pakistan’s leading family entertainment company is proud to join hands with SOS Children’s Villages Pakistan. The CEO of Cinepax, Ms. Maryam El Bacha and the National Director of SOS Children’s Villages Pakistan, Ms. Saba Faisal signed a memorandum of understanding.

The MOU will help to promote the work of SOS for the abandoned children. Ms. Saba Faisal welcomed this collaboration and observed that this relationship would help augment the social outreach and strengthen their donor base and supporters.

Cinepax is honoured to support the cause which fuels SOS effort. Every donation made or every minute spared will help in making a difference in the lives of millions of children from the marginalised communities across Pakistan. With the challenges nationally and internationally, there is no way at all that one sector alone can do it. When you get it together, you get incredible results.

News Trending

MNR x RanveerSingh

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Bollywood’s heartthrob, the very charming ‘Ranveer Singh aka Baji Rao’, shares his experience wearing the exclusive designs at Filmfare awards. Wardrobe courtesy is by the stupendously talented Pakistani Fashion Designer, ‘Mohsin Naveed Ranjha’ who is well-known for his fascinating yet bespoke clothing line. Ranging from intricately crafted formal wear to enchantingly gorgeous traditional wear.

Ranveer talks about how amazing the designs were, by saying that MNR actually “Smashed the looks!” and how perfectly the outfits complimented his style statement. Keeping the Indian diva’s bold yet classy looks aligned – MNR once again takes the lead in styling fashion icons around the globe!

When asked about his experience working with Ranveer Singh, MNR stated, “I consider myself lucky to do all of this, I am a huge fan of him. Me and my whole design team was very excited for this project. We shared mood boards, story boards and all sketches with Ranveer and his team.”

Talking about Ranveer Singh’s personality, he added, “Ranveer is an amazing human in person, if we forget for a while that he is a Bollywood sensation and get into some random chat with him – he’ll make the moment worth the while. A fantastic guy, loved working for him!”

 

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Alkaram Launched its 43rd store in Lahore with Ayeza Khan!

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Alkaram studio is known for its exceptional quality and eclectic designs. Last month alkaram studio launched its 4th store in Lahore off MM Alam Road. After this tremendous success, the brand announced the launch of its first flagship store in Lahore, located in DHA Block Y.

To pay gratitude to the Lahore residents for always giving the overwhelming response to the brand, Alkaram studio offered flat 20% discount over the weekend. The brand ambassador and the very talented Pakistani actress, Ayeza Khan who has been associated with the brand since the beginning of the year gave a warm welcome to all the people who stepped in. The event was graced by socialites, influencers and bloggers from Lahore.

Alkaram launched its first studio in 2011 after serving the industry for over 3 decades and is one of Pakistan’s exquisite and affordable clothing and lifestyle brands. From textures and clothing for Men, Women and Kids, to Home Textiles and home-product needs, Alkaram studio has been catering to all age groups and both genders with its distinctive line of offerings.

Entertainment News

Strings Release the 6th Track from Their On-Going Album Titled “30” “Chal Para”

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Celebrating 30 years in the music industry, Pakistan’s favorite and most iconic band for 3 decades, STRINGS announce the release of the sixth track, ‘Chal Para’ from their on-going album titled ‘30’. This album has been a huge milestone for Strings as it has bestowed them to another pedestal of success in the music industry.

Written by Anwar Maqsood, ‘Chal Para’ is an anthem that offers everyone a simple mantra to just follow your heart and your way will find you. It highlights the adventure called life. Shot with a dream-like aesthetic, by the director Mohsin Kamal, the video reiterates the same point and highlights a lighter -never seen before- side of the band. ‘Chal Para’ combines soft yet powerful vocals with a vintage rawness.

Earlier this 2018, STRINGS announced the music album “30” in celebration of their three decades of definitive music with the release of the first song, ‘Sajni’ which was followed by ‘Urr Jaoon’, ‘Piya Re’ and ‘Milgaya’ and ‘Hum Dono’ to much acclaim. The album “30” is from the soul that celebrates the rich musical years of Strings. With three decades of pop rock experience Strings possesses the talent to create beautifully enigmatic energy through their music.

Strings are acclaimed for their rhythms and melodies, poetic songs written by Anwar Maqsood and Bilal Maqsood who also composes, plays guitar and occasionally sings. He has been writing lyrics for the band since its re-formation, with Kapadia the lead vocalist. The band has sold over 25 million albums worldwide.

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Allure by MHT Launched Its First Jewelry Store in Karachi

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Allure is a perfect haven for aesthetically-inclined women, who can bring their style language to life with fashion. They proudly launched the first Allure store in Karachi.

Allure by MHT makes hand crafted, aesthetically appealing pieces of jewelry that are sure to add style to anyone’s look by their elegance and simplicity.

Extremely well attended launch event for the store was attended by the who’s who of Karachi including fashion designers Umar Sayeed, Zainab Chottani & Saniya Maskatiya; television actors including Momal Sheikh, Ramsha Khan & Yashma Gill; and Karachi’s renowned personalities like Wardah Kadwani, Asad Tareen, Uzma Jamil Baig, Saira Sehgal, Huma Nasr to name a few.

Mehreen Tabani, C.E.O Allure shared her views, “I am very delighted to exhibit my collection for the people of Karachi, who have given me a tremendous welcome as they heard the news of my first store’s launch.”

Allure’s well-crafted and unique jewelry is sure to cast a spell over Karachiites.

Entertainment News

The Donkey King Breaks All Records as It Makes 18 Crore in Its Fifth Running Week

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The biggest animated movie of the year, The Donkey King has been ruling the box office since its release has now become the highest grossing animated movie of the year raked  in 18 Crore in total by the end of its fifth week.

A film by Aziz Jindani, the architect of the success of Pakistan’s first and most popular animated super hero series for a leading antibacterial soap brand, The Donkey King has proven to be a worth watch for all ages.

The wave started with the movie’s release as it surpassed 4 Crore in week one and became unstoppable as it approximately collected 1.3 Crore in the movie’s fifth week, that makes a banging total of 18 Crore. The Donkey King is the only animated movie that surpassed the benchmark of 15 Crore and is now on its way to make more money than all previous Pakistani animated films combined.

Fashion News

Belgian Trade Delegation meets Pakistan Fashion Design Council (PFDC) to strengthen trade between Pakistan and Belgium

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A Trade delegation from Belgium led by Pascale Delcomminette, CEO, Wallonia Export-Investment Agency (AWEX) visited Pakistan Fashion Design Council (PFDC) to explore opportunities for promoting bilateral trade and economic relations between Pakistan and Belgium.

The delegation was representing promotion of foreign trade and foreign investments for Belgium in the foreign Fashion and Design market. The delegation held a meeting with Chairperson PFDC, Mrs. Sehyr Saigol, Mr. Saad Ali, CEO of PFDC, Mr. Kamiar Rokni, Spokesperson PFDC, and Mr. Azfar Hassan of Matrix Sourcing and Board member PFDC, along with a few curated Pakistani designers to explore various areas in the fashion market that offered good potential for business collaboration between the apparel sectors of Pakistan and Belgium.

The delegation were presented with the works of over 80 designers stocking at PFDC, followed by a presentation from Chapter 2 by Khaadi, The House of Kamiar Rokni, Lulusar of Matrix Sourcing, Jeem by Hamza Bukhari, Hussain Rehar, Republic by Omer Farooq, Saniya Maskatiya, Nida Azwer, Hira Ali, Saira*Shakira, and Aura Jewels by Mariya Suhail.

The presentations put forward by designers showed that Pakistan has extreme potential to boost exports with its value added goods. There is synergy between craft, design, and production quality, as designers have added that element of design into time-honored crafts to upgrade them into unique and globally competitive value added products. These products have enabled our local designers to not only generate business in the local market but also to expand rapidly into foreign markets.

After the presentation, the delegates assured that AWEX would work closely with PFDC to explore all untapped areas of bilateral collaboration between Pakistan and Belgium for achieving mutually beneficial outcomes for both countries.