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Win Rs. 250,000 From The Dettol Warrior Education Fund For Your Child

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Dettol, the household name for hygiene, brings an exciting opportunity for your child to win the Dettol Warrior Education Fund worth PKR. 250,000. This announcement was made through a new campaign launched recently where the Dettol Warriors are seen calling out to their fellow warriors for support to defeat ‘Germoon’.

 

To become a contestant for a chance to win this prize, all you need to do is follow 3 easy steps:

Step 1: Give a missed call on 0306-3338865 (0306-3DETTOL)

Step 2: Receive a recorded call and listen to three ideas by the Dettol Warriors to defeat Germoon

Step 3: Vote for your favorite idea through a SMS (details will be given in the recorded call).

 

Humayun Farooq, Director Marketing – Health, Reckitt Benckiser (RB) Pakistan, makers of Dettol, said, “Dettol Warriors are on a mission to create awareness in children regarding hygiene which in turn will protect children across Pakistan from germs that make them ill during the school year. This special Dettol Warrior Education Fund is to excite children so they can associate with their favorite character and ensure healthy and hygienic practices for themselves and those around them. We at RB are committed towards a healthier and cleaner Pakistan promoting positive behaviour change to the masses under the bigger umbrella of our initiative ‘Hoga Saaf Pakistan’.”

The idea with the highest number of votes will become part of the next Dettol Warriors episode, and one lucky winner will win the Dettol Warrior Education Fund worth PKR. 250,000 as per the terms and conditions of the campaign.

Dettol has been a widely trusted brand by mothers for germ protection and instilling good hygiene habits to promote health and wellness for over 80 years.

Entertainment News

Topsy Turvy launches Pakistan’s Biggest Edutainment Play Area at Packages Mall

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After the successful reception of its Play Area in Ocean Mall Karachi, Topsy Turvy Pakistan welcomed people to its flagship branch at Packages Mall, Lahore, this Saturday the 19th of January, for its launch where guests enjoyed delectable treats, goodie bags and discount vouchers for entry tickets to the Play Area. The event was well attended by a large number of media personnel, fashion bloggers, magazine editors and journalists; accompanied by their kids wearing “I Love Topsy Turvy” caps! It was organized and managed by Aden Rehan PR & Management Solutions.

Topsy Turvy is a dedicated indoor children’s play area where kids can play, celebrate and learn – all under the same roof. The layout is Montessori-classroom inspired, to provide children an environment they’re comfortable and familiar with. The Play Area also serves as a venue for contemporary themed birthday parties and school trips. It is specially designed for kids of age group 2-5 years; however, the large jungle gym can accommodate children older than 5 years. The entire arena is secure and clean, the staff trained well to take care of kids while their parents run their errands. Parents can enjoy Free Wi-Fi in the café area where a wide variety of snacks, sandwiches, freshly squeezed juice and tasty treats are offered.

Regarding the vision of the brand, Topsy Turvy official stated; “Playing is an integral part of a child’s mental and sensory development. The early years of a child’s life is the most critical whereby children develop confidence to play and share with others. Our main purpose is to provide a festive environment for children to learn.”

Topsy Turvy’s first branch was launched on 5th February, 2018 in Ocean Mall, Karachi where it was met by a terrific response. The name reflects the craziness and excitement that the Play Place incites in children. It aims to cater to the needs of shoppers at malls; the entire idea behind this is to facilitate parents who want to shop without worrying about their children and this soft play area is the perfect solution to that.

 

Events News

Depilex College of Cosmetology Successfully Hosted the Third Graduation Ceremony

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Depilex College of Cosmetology hosted the third Graduation Ceremony on the 16th of January, 2019 under the patronage of Punjab Skills Development Fund.

The spectacular event was attended by Ms. Masarrat Misbah, CEO Depilex and Mr. Jawad CEO PSDF where the third batch of 200 beauticians were awarded with their certificates under the scholarship program in collaboration with Punjab Skills Development Fund. The program aims to provide free of cost beautician courses to the low-income women of Pakistan, focused on professional make-up, hair dressing and skin aesthetics.

“It is an incredible feeling to see the third batch of women graduating from Depilex College of Cosmetology, ready to start a new chapter in their lives.” stated Masarrat Misbah, the founder of Depilex Group of Companies while speaking at the occasion. “The one thing I don’t do is give up and this is the one lesson I’ve learnt in my life that don’t ever let those few people that put you down dictate your life and your goals, do not for one second doubt yourself based on the opinions of some, do not let them cloud your vision, always believe in yourself and know there will be dark days but you must pick yourself up and strive to accomplish your dreams.”

With this ceremony, Depilex College will be marking a new milestone having exceeded their goal to educate and train 600 underprivileged women free of cost in 2018

Entertainment News

Farhan has released ‘Why Couldn’t It Be Me’, the latest track from his highly-anticipated debut album Echoes

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Acclaimed international actor, singer-songwriter and film director Farhan has released Why Couldn’t It Be Me’, the latest track from his highly-anticipated debut album Echoes, which is out February 22nd.

Echoes features a culmination of Farhan’s lifetime experiences, beautifully combining emotion with empathy and soul. ‘Why Couldn’t It Be Me’ is a powerful and emotive journey into the pain of grief and guilt and is available to download today on all streaming platforms.

Whilst the album is an eclectic musical mix and lyrically focused on love and relationships, the largely acoustic ‘Why Couldn’t It Be Me’ brings an extra dimension to Farhan’s work and has been released during the 16 Days of Activism Against Gender-Based Violence – an international campaign to challenge violence against women and girls.

A key track on the album, it’s also the only song that “isn’t looking inward but it’s about an external event” and is a song written to heighten awareness of the need to tackle violence.

That event – a massacre in Peshawar in Pakistan, when the Taliban stormed into an army school and shot over 200 children – was a truly profound moment for Farhan.

After it happened, Farhan read an article about “a mother whose younger son hadn’t gone to school that day because he’d pretended to be sick. But his older sibling had gone and had been killed in the massacre. When I read that story I thought it must be such a strange dilemma for a young boy – ‘that could have been me in place of my brother.’ So just that thought got me writing, and I wrote Why Couldn’t It Be Me’ from the perspective of that younger brother.”

 From mothers and fathers to children and siblings of victims, the pain is felt throughout a family and community. ‘Why Couldn’t It Be Me’ is Farhan’s latest endeavour to tackle the maltreatment of women in line with his ongoing commitment to use his worldwide profile to spread awareness of gender inequalities and the need to end violence in order to empower women and girls in every corner of the world.

A hugely successful and influential figure in India, Farhan is an actor, screenwriter, director and producer with countless movies to his name. He has also flexed his musical muscles before – not least playing the part of the front man of a rock band in the critically acclaimed film Rock On!! (2008) – but he’s been keen to record his own album for a long time. Yet for years his other interests – and life – got in the way.

“Over the last two years I felt a little bit of a burn-out setting in, just from working on films non-stop,” says Farhan. “I just felt I needed some time out for myself, to reconnect with other things, to look at where my life’s at – I wanted to channel what I was feeling, and put it out there, just to share with people. And I found that process very cathartic.”

Echoes is the result; a debut album that is deep and powerful, poignant and inspiring. It is also, a set of classic-sounding, self-written songs that reflect a childhood steeped in the greats of both Indian music, such as Kishore Kumar and Ravi Shankar, and of western rock and pop: The Beatles, Pink Floyd, Eric Clapton, David Bowie.

Recorded in Milan, the rich, melodic album was produced by Grammy-winning producer Tommaso Colliva (Franz Ferdinand, Jesus and Mary Chain, Muse). It opens with the previous single ‘Rearview Mirror’, which channels the timelessness of early Bowie and the ambition of Sgt. Peppers… amid soft rock orchestration and delicate melodies tinged with subtle psychedelia.

Further highlights include, ‘Seagull’ which finds Farhan touching on a transcendent blend of minimal instrumentation and emotive lyricism, and ‘If Love Is Not Enough’, which questions what is needed to keep a relationship together, before the more upbeat tones of ‘Bird On The Wire’ provide an anthemic crescendo of passionate expression.

Explaining the album’s title, he notes that, “Echoes. It’s about chapters in my life and voices in my head that have influenced the writing. All of us have our personal journeys through life, through love. We struggle at times to make sense of our emotions and of the world around us. So here I am, speaking as honestly as I can about my journey.”

That desire for connecting, for reaching out, also informs another of Farhan’s interests, which includes him being the South Asia goodwill ambassador for UN WOMEN – The United Nations Entity for Gender Equality and the Empowerment of Women. He recently launched the campaigning organization in India, MARD – Men Against Rape & Discrimination, which seeks to change male attitudes and bring positive change to the role and respect of women in the sub-continent.

With his inbuilt artistry and his CV – not to mention his genes – Farhan has already proven he’s adept at speaking to millions, and at using his voice for change. And now, with his tuneful, universal debut album, this gifted musician is ready to speak to people in a whole new winning way.

Entertainment News

IRK Films & Arif Lakhani Films’ next titled “Heer Maan Ja” to release on Eid ul Azha

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IRK Films and Arif Lakhani Films after giving us blockbuster project, Siyaah, Jaanan, & Parchi, today announced that next venture “Heer Maan Ja” – with Ali Rehman Khan & Hareem Farooq lead roles, which will be releasing on Eid ul Azha 2019.

The production house broke the news of this film with a teaser leaves you questioning, what is actually going on? It all started off with a funny video, where the audience sees an argument between Imran Raza Kazmi and Hareem Farooq – the co-producers of the film and the head honchos of IRK Films, bantering about the casting the lead actor of the film, and other things!

“Heer Maan Ja” first look shows Hareem Farooq all dressed up in a wedding dress with joggers, looking mischievous with a worried Ali Rehman Khan. Directed by Azfar Jafri – Siyaah, Janaan, Parchi – the film is a jumpstart to your Eid with comedy and whole lot of ‘Laugh out Louds’.

Speaking about Heer Maan Ja, CEO & Producer IRK Films, Imran Raza Kazmi said, “We are extremely excited to release the first look of “Heer Maan Ja” because this will be a different take on films and humor and people will see Hareem (Farooq) and Ali (Rehman Khan) in a completely different look and avatar compared to Parchi.”

“IRK Films” and Arif Lakhani Films joint venture has been formed to provide premium content to all its viewers nationally and internationally.

Events News

HSY & Harris Tweed Hebrides Fashion show

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A unique collaboration between Harris Tweed Hebrides and Pakistan’s leading fashion designer has created a stunning couture collection that will go on show on Friday 30th November at Kelvingrove Art Gallery & Museum in Glasgow.

Hassan Sheheryar Yasin – known as the designer HSY – has been invited by The UK Association of Medical Aid to Pakistan to design a collection using the iconic Scottish fabric as the centre-piece for their annual fundraising dinner which is being held outside London for the first time.

He has created a couture collection which incorporates Harris Tweed into a range of contemporary ladies’ fashion with a Pakistani identity. Yasin, who has travelled from Lahore for the event, said: “It has been a privilege to work with such a wonderful natural fabric which is known the whole world over. I would like to thank Medical Aid to Pakistan and Harris Tweed Hebrides for inviting HSY to be part of this incredible event. I’m overwhelmed by the beauty of the Kelvingrove Art Gallery & Museum. It is the perfect setting for the marriage of HSY & Harris Tweed Hebrides.”

More than 400 guests at Kelvingrove Gallery will raise funds for The UK Association of Medical Aid to Pakistan and also for The Linda Norgrove Foundation, an Isle of  Lewis-based charity which supports women’s and children’s projects in Afghanistan.

Farah Khushi, Glasgow-based trustee of UKMAP, said: “We are delighted and very proud to have brought our annual fundraising event to Scotland for the first time and are indebted to Harris Tweed Hebrides and HSY for their invaluable contribution to the evening’s fundraising efforts, beautifully bringing together two cultures in one collection.”

Harris Tweed Hebrides chairman and former UK Trade Minister, Brian Wilson, said: “There are some lovely synergies in this project. Lewis has a highly respected Pakistani community of long-standing who are very familiar with Harris Tweed. I am sure they will take particular satisfaction from this superb blending of two cultures”.

Entertainment News

Peek Freans Café Receives an Overwhelming response at The Eats Festival in Karachi

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Peek Freans has successfully established itself as a brand that is consistently introducing versatility and variety in products. As part of that objective, the organization set up their unique Café at the Eats festival in Karachi in 2019, after the immense success of the cafe at Coke Fest 2018 both in Karachi and Lahore.

The exclusive Peek Freans Café served delectable canapés and cookie desserts, hors d’oeuvres and one bite desserts – using their unique products, all of which were very economically priced too. Their menu included Chocolicious Rocky Road, S’mores, Jam Delight Cheese Cake, Butter Puff Caramel Pop, Butter Puff Hors d’oeuvres, Salsa, Chicken & Mushroom, Roasted Beet Hummus and Cake Up Goodness.

Head of Marketing EBM, Ayesha Janjua, while speaking to the media on the occasion said, “It’s these little breaks in life that really matter; when we come together to enjoy and make each moment sweeter. Our specially designed Peek Freans desserts do just that.”

Director EBM, Shahzain Munir added by saying, “We are extremely happy to see such an overwhelming response for the Peek Freans Café and we aim to continue spreading joy through our yummy and delectable treats.”

Peek Freans received an overwhelming crowd at the Eats Karachi 2019 and started this year at a high note.

Fashion News

HINAMIRZA opens door to its first flagship store in Lahore with the launch of the brand’s new F/W Collection 2019!

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Fashion Label HINAMIRZA from Karachi opened doors to its first outlet in Lahore. Located at 9 Arches Mall, on M M Alam Road, the opening also marked the launch of the brand’s new Fall/Winter pret collection 2019.

HINAMIRZA’s new F/W collection is a testament to the designer’s signature design philosophy of ‘less is more’. The new collection was presented via a small fashion presentation and consisted of a wide array of ensembles. The collection presented CASUALS based in cottons, linen, arabic lawn, cotton wool and SEMIFORMALS draped in pure cotton net and velvet. Moreover, the new collection offers delicate stone work combined with eastern embroidery work on warm color tones.

Complementing the new collection, HINAMIRZA’s new store also had a mini kids range alongside accessories such as pashmina wraps/shawls, handbags, jewelry and phone covers, all hand-picked by the designer herself.

Further, the interior of the brands new retail space has been done by Yasir Mirza, crafted to channel a sleek and simple aesthetic and providing superior retail experience to consumers in Lahore.

Fashion News

Sania Maskatiya launches “LuLu Edit II” Winter Festive Collection 2019

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Multi-award winning and one of Pakistan’s leading fashion design house Sania Maskatiya has launched the second edit of its winter festive collection titled “LuLu”.

“LuLu” – EDIT II, features Sania Maskatiya’s signature handcrafted pieces perfect for the winter festivities. The winter festive collection comprises of 36 distinct embellished and digital printed outfits in bright hues – it’s embellished using gota, ari and zardoze techniques in a wide range of silhouettes. With distinct feminine cuts in luxe fabrics and signature prints for the festive season, this collection comprises of separates available in multiple sizes.

Entertainment News

Dil Kiya Karey – Another Signature Presentation by 7th Sky Entertainment With Star Studded Cast

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7th Sky Entertainment has always been a pioneer in providing quality entertainment for viewers and is ready with another signature production named Dil Kiya Karey which stars Feroze Khan, Yumna Zaidi, Mirza Zain Baig and Maryam Nafees in key roles.

Produced by none other than the remarkable duo of ace producers Abdullah Kadwani and Asad Qureshi, the creators of 7th Sky Entertainment, the play is written by Asma Nabeel of Khaani fame and directed by the brilliant Mehreen Jabbar who will be making a comeback with this project. Dil Kiya Karey is a love triangle between Feroze, Yumna and Zain Baig which also highlights important issues that are deeply rooted in the society. This drama will discuss social taboos and like everything produced by 7th Sky Entertainment, it’ll have a stamp of perfection on it.

The drama has a stellar cast including Marina Khan, Sonia Rehman, Sarmad Khoosat, Shamim Hilaly, Abid Ali and Tanveer Jamal aside from the lead actors and it can be anticipated that it will create a new benchmark in drama history. The play is ready to go on air from 14th January, every Monday at 8p.m. on Geo Entertainment.