The recently aired Hum TV Eid special telefilm Vlogger Da Viyah has ignited widespread discussion on social media, especially centering around Alizeh Shah and Shagufta Ejaz. The two actresses, known for their impactful roles in various dramas, appeared together alongside Ali Ansari in this festive romantic comedy. However, what was intended to be lighthearted entertainment has sparked serious criticism regarding their acting and overall appearance.
The story of Vlogger Da Viyah revolves around a young vlogger, Billu (played by Ali Ansari), who is deeply in love with a modern and stylish girl named Maha, portrayed by Alizeh Shah. His mother, played by Shagufta Ejaz, attempts to take the traditional route of matchmaking by visiting Maha’s house to formally propose on behalf of her son. While the storyline follows the usual rom-com pattern, it is the performances and styling of the lead actresses that have come under fire.

Audience Criticizes Over-the-Top Acting and Styling Choices
Social media users have taken to various platforms to voice their discontent, particularly targeting the exaggerated expressions and dramatized body language in Shagufta Ejaz’s performance. Many viewers commented that her acting seemed forced and overly theatrical for the light nature of the telefilm.
Alizeh Shah’s look also did not go unnoticed. Known for experimenting with bold fashion choices, her appearance in the telefilm became a trending topic. Her makeup, hairstyle, and outfit were heavily criticized, with some netizens comparing her to other celebrities and accusing her of going through cosmetic enhancements — a claim she has denied in the past.

Public Reacts Strongly to Alizeh Shah’s Transformation
Alizeh Shah’s bold fashion evolution has been both applauded and criticized in the past, and this time was no different. Many viewers felt that her styling in Vlogger Da Viyah overshadowed the character she was meant to portray. The backlash included comments suggesting her look was “too modern” or “not suitable for Eid content,” with others drawing comparisons to other glamorous Pakistani actresses such as Ayesha Omar.
One comment harshly noted, “She’s trying too hard to look different and it’s coming off as vulgar, not pretty.” Another viewer sarcastically remarked, “This Michael Jackson look is not it. And she says she hasn’t had surgery?”
Despite the harsh feedback, some fans have come to her defense, pointing out the double standards faced by female celebrities in the industry. They argue that both Alizeh and Shagufta were simply performing roles crafted for them and that personal attacks on their appearance are unwarranted.
Shagufta Ejaz’s Weight Loss Also Sparks Comments
In addition to her acting, Shagufta Ejaz’s noticeable weight loss became a point of public discussion. While some praised her transformation, others questioned whether it suited the traditional “motherly” role she played. The conversation once again veered into personal territory, highlighting the persistent scrutiny actresses face regardless of their talent or seniority in the industry.
Final Thoughts: Is the Criticism Justified or Too Harsh?
Vlogger Da Viyah was designed to be a fun, lighthearted Eid watch. However, the intense focus on the actresses’ looks and acting style highlights the complex and often unfair landscape that female celebrities navigate. While constructive criticism is essential in creative industries, the personal tone of many comments reflects a troubling trend where appearance is judged more harshly than performance.
As for Alizeh Shah and Shagufta Ejaz, both continue to remain strong personalities in Pakistani showbiz. Whether fans love or critique their choices, they undeniably keep the conversation going.