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Lipton weaves threads of hope amidst Covid-19 with its new campaign

Posted on May 16, 2020

Lipton Pakistan is bringing loved ones together in a time of crisis and uncertainty with its new digital film. One of the world’s leading tea brands, owned by Unilever, unveiled the digital film that aims to bring hope and positivity amongst the people during these difficult times.

Showcasing the everlasting connections and love, the advert highlights the essence of ‘Jagao Umeed Saath Reh Kar.’ During these times, people have been feeling lost, but with their loved ones by their side, the hope would still stay alive. While staying home is encouraged in the current situation, staying connected is equally important and no better time than right now to bond with your loved ones. Lipton encourages people to enjoy the present and build quality connections with the people who matter the most.

The new digital film has been launched on all digital platforms and features raw moments from the lives of influencers and entertainers and how they have been staying connected with their loved ones during these difficult times. Most of the footage in the film has been shot by people themselves.

Events

Hum Style Awards 2020 If anyone can do it, it’s HUM!

Posted on January 28, 2020

By Injila Baqir Zeeshan

The annual Hum Style Awards were held last Saturday in Karachi, bringing the largest array of celebrities together. 18 awards were handed out in the fields of entertainment, fashion, sports, music and TV. This year there was a timeless beauty award and an award for excellence in interior and furniture design as well.

HUM is maintaining its well deserved reputation of transparency in awards winners’ selections for the fourth year now. Apart from those present, multitudes of interested fans over the world, tuned into the digital media to watch the sizzling style statements made by the celebrities on the red carpet and the thrilling performances during the night. Many a super celebrity and socialite dressed to kill, graced the red carpet for photographs and comments as the massive media gathered at the event, covered them for their respective platforms. The red carpet was beautifully designed by House of Zunn, where one and all bedazzled the camera lenses for the perfect photo to mark a night full of excitement and festivity. Here are some of the looks that we liked.

The hosts for the show were Adnan Siddiqui, Aamina Sheikh and Usman Mukhtar who kept the audience’s interest alive through the event even though the script can certainly do with some improvement to make it more engaging and fast-paced.

Shazi and Ghani did a marvellous job at choreographing the dances. Young Stunners, Ahsan Khan and Sara Loren, Zara Noor Abbas, Urwa and Farhan energized the hall as it buzzed with an electric vibe during these performances.

And then there was Abrar ul Haq, our favourite of the evening. Gotta love the Pakistani numbers of all these performances and gotta love the audience that loves all things home made!

Stylists Mehek Saeed and Amal F Qadri were the official stylists this year, making us turn our heads, looking at the stunning participants with appreciation. The powerhouse of style- Nabila’s was the official hair & makeup partner, without whose touches of perfection, things might fall apart. Dino Ali, always delivers on his role impeccably, as the digital host for the event along with Hira Tareen. The PR of the event was handled flawlessly by the ever vigilant and hard working Tehmina Khaled of Take II PR.

Here’s our list of some of the best dressed at the evening:

Reema, Sajjal Aly, Zara Noor Abbas wearing Asim Jofa, Imran Ashraf, Ali Rahman wearing Nomi Ansari and Adnan Siddiqui.

HUM Network must be commended for handling such a large scale event that brings us some well deserved awards in order to appreciate the tireless efforts and work of the people working in all these fields. They look forward to HSA each year in anticipation and it further pushes them to constantly improve their work. The event brings together for this evening a beautiful image of our country encouraging healthy competition and providing superb entertainment. We wish that they continue with this wonderful venture with even more improvements incorporated into it, ironing out the very few wrinkles making it simply flawless, hence truly HUM!

Here’s a list of who won what:

Most Stylish Film Actor Male: Ahad Raza Mir

Most Stylist Film Actor Female: Mahira Khan

Most Stylish Film Actor Female (Jury): Kiran Malik:

Most Stylish Television Actor Male: Mikaal Zulfiqar

Most Stylish Television Actor Female: Sonya Hussain

Designer of the year (Bridal): Shehla Chatoor

Style Icon of the year: Ayesha Omar

Retail Label of the year (Apparel): Chapter 2 by Khaadi

Most Stylish Sports Personality: Hajra Khan

Designer of the year (Menswear): Ismail Farid

Designer of the year (Demi-couture): Zaheer Abbas

Designer of the year (Pret): Sublime by Sara Shahid

Excellence in the field of Interior Design and Furniture Manufacturing: House of Zunn

Timeless Beauty: Reema Khan

Most Stylish Performer: Asim Azhar

Best Model Female: Zara Abid

Best Model Male: Aimal Khan

Designer of the year (Lawn): Zara Shahjahan

Fashion Photographer of the year: Alee Hassan

Hair and Makeup Artist of the year: Qasim Liaqat

Rising Star 2018-2019: Hamza Khan Bandee and Mushk Kaleem

Awards Winners:

Red carpet:

International Steels Limited National Open Polo Championship for the Quaid-e-Azam Gold Cup 2019 Comes to an End

Posted on March 13, 2019

By Editorial Team Bridesandyou

International Steels Limited [ISL], the largest Flat Steel manufacturer in Pakistan and patrons of the King of Games, Polo, partnered with the Lahore Polo Club to sponsor one of the most prestigious sporting tournaments in Asia: The International Steels Limited National Open Polo Championship for the Quaid-e-Azam Gold Cup 2019. The tournament commenced on the 25^th of February with a sensational final match between Master Paints [Black] and Master Paints [Grey] on the 10^th of March 2019 at the historic Lahore Polo Club. Master Paints [Black] with Sufi Muhammad Amir, Ahmed Ali Tiwana, Raja Temur Nadeem and Matias Vial Parez took home the coveted Quaid-e-Azam Gold Cup 2019.

Prior to the final match, ISL hosted a lunch for corporate personalities and patrons of Polo members of the art, fashion, literary, design, music and sports communities.

The honorable Federal Minister for Federal Education and Professional Training and Federal Minister for National History and Literary Heritage, Mr. Shafqat Mahmood attended the final as the Chief Guest and watched the final of the International Steels Limited National Open Polo Championship for the Quaid-e-Azam Gold Cup 2019 along with the President of the Polo Club, Mr. Malik Atif Yar Tiwana and Executive Director ISL Mr. Samir Chinoy following which a prize distribution ceremony was held.

“It was a great honor to be here at the Lahore Polo club and we value the opportunity to partner with the Lahore Polo Club for the 2019 Quaid-e-Azam Gold Cup one of the most important tournaments in the Pakistan Polo calendar. Having played in my younger days, I feel humbled to have the opportunity to help promote a sport that bought me much joy and taught me valuable lessons on Strategy, Teamwork and Determination, the same ethos that International Steels has showed since its came into being in 2011” said Mr. Samir Chinoy, Executive Director, ISL.

He further added that, “International steels believe in being part of shaping tomorrow, which, simply put, is to lead by example and promote brand Pakistan by redefining what it means to be Made in Pakistan. We will continue to strive to give back to Pakistan by supporting various initiatives such as the Arts and Sports and in doing so hope that other corporates follow. I would like to thank the Lahore Polo Club, the Patrons, umpires, players both local and foreign, who I hope will be our ambassador as they return to their countries and as the partake in the world polo circuit. I would also like to acknowledge and appreciate Mr. Emran Akhtar for bringing us together with the Lahore Polo Club and with the sport of polo”.

A 14 goal tournament, this year’s championship was contested between five participating teams with players from Argentina, Chile, Pakistan and the UK, including Nicolas Corti, Saqib Khan Khakwani, Juan Cruz Losada, Hissam Ali Hyder, Hamza Mawaz Khan, Salvador Ulloa, Raja Temur Nadeem, Matias Vial Parez, Ahmed Ali Tiwana, Bautista Bayuger, Raja Samiullah and Bilal Haye.

Indeed, the National Polo Championship was first played and introduced in 1963 as the El Effendi Cup presented by Brig HM el Effendi. In 1977, it was renamed as Quaid-e-Azam Gold Cup on the direction of government of Pakistan. The tournament has been played for some four decades with popularity all over the polo community domestically and internationally.

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The Chapter 2 Punjab Polo Cup 2019 Comes to a Riveting End!

Posted on March 8, 2019

By Editorial Team Bridesandyou

Pakistan’s coveted urban fashion brand Chapter 2 collaborated with the Lahore Polo Club as patrons of the King of Sports to present the Chapter 2 Punjab Polo Cup Tournament 2019. Among the most prestigious polo tournaments of the high goal South Asian Polo calendar, the Chapter 2 Punjab Polo Cup commenced on the 18th of February with a sensational final match between Barry’s and Newage/Diamond Paints on the 24th February 2019 at the historic Lahore Polo Club. Barry’s with Nafees Barry, Raja Mikale Sami, Raja Samiullah and Bautista Bayuger took home the coveted Chapter 2 Punjab Polo Cup trophy.

Prior to the final match, Chapter 2 hosted a lunch for customers, partons of Polo members of the art, fashion, literary, design, music, sports communities including Anoushey Ashraf, Eman Suleman, Rashid Rana, Hussain Rehar, Yasser Dar, Kamiar Rokni, Aamna Taseer along with polo players Jamie Le Hardy, Qublain Alam, Saqib Khan Khakwani and Timmy Raja.

“Chapter 2 is proud to have established an association with Polo which is woven into the very fabric of our history and heritage. The brand is a strong advocate of Arts and Culture and encourages community development in Pakistan. Polo is a game of great intellect, skill, art & beauty which resonates with the ethos of Chapter 2. We look forward to further collaborations with this prestigious sport.” said Anjum Nida Rahman, Director Communications, Chapter 2.

The honourable Provincial Minister Punjab for School Education, Mr. Murad Raas attended the final as the Chief Guest and watched the final of the Chapter 2 Punjab Polo Cup with the President of the Polo Club, Mr. Malik Atif Yar Tiwana, Chapter 2’s Chief Commercial Officer, Sammie Cashmiri and Chief Marketing Officer Muhammad Usman, following which a prize distribution ceremony was held.

‘We welcomed Pakistan’s urban fashion brand Chapter 2 to the Lahore Polo Club as patrons of the king of games with the Chapter 2 Punjab Polo Cup 2019 and they have championed the revival, restoring and celebration of the sport. Bravo!’ said President, Lahore Polo Club, Malik Atif Yar Tiwana.

The Chapter 2 Punjab Polo Cup Tournament 2019 is one of most prestigious polo tournaments in the high goal South Asian Polo calendar and was contested by five teams with players from Pakistan, Argentina and the UK, including Nicolas Corti, Saqib Khan Khakwani, Juan Cruz Losada, Hissam Ali Hyder, Hamza Mawaz Khan, Salvador Ulloa, Raja Temur Nadeem, Matias Vial Parez, Ahmed Ali Tiwana and Bautista Bayuger.

Chapter 2 celebrates ingenious craft and transforms it into urban fashion.

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NADIA HUSSAIN LAUNCHES HER FIRST MAKEUP BRAND “NH BLING”

Posted on March 8, 2019

By Editorial Team Bridesandyou

Pakistan’s renowned supermodel and actress Nadia Hussain launched her first makeup brand at the famous multi-brand makeup and cosmetic store Scentsation, in Dolmen Mall Clifton, Karachi. Nadia did a live makeup performance for the media and the audience present at the event, which was carried brilliantly by the models. The event was a star studded affair where people from the fashion fraternity and the socialites came forward to support and congratulate Nadia’s new makeup venture.

Nadia Hussain has been in the fashion fraternity for almost 2 decades now and has been known as the senior member of Pakistan’s fashion industry. Apart from being a model, Nadia is a Dentist, Actress, Makeup Artist, Host and an Entrepreneur. Nadia opened her first salon in Karachi 4 years ago which has gained immense success in the course of time. Nadia has also been brand ambassador for several clothing and shoe brands.

At the launch of her first maiden Makeup brand, Nadia says “I’ve always been known for my blingy style and personality so it was appropriate for me to name my first makeup brand, ‘NH Bling’. NH Bling is introducing 2 variant products right now that is Liquid Matte Glitter Lipstick and Liquid Matte Glitter Eye shadow. I’ve kept all the necessary conditions in mind for the Pakistani girls, making it waterproof, affordable and a certified Halal product.” Further she says, “I have put a lot of hard-work bringing this brand into the market today, and this would have not been possible without the immense support and guidance from her partner, Mr. Waqas.”

Mohsin Feroze- owner of Scentsation states “With the introduction of NH Bling in the Pakistani market, it will create the room for the Pakistani girls to use an international level product at an affordable price, which is also available readily to them.”

NH Bling will be available at Nadia Hussain Salon and Scentsation outlets in Karachi, Lahore and Islamabad. It will also be available at the upcoming new store of Nadia Hussain at LuckyOne Mall in Karachi. The brand will be available for online sale at Daraz.pk, all over Pakistan.

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