Greatly admired women’s wear designer Farheen Surmawala exhibited her new summer 2017 collection titled ‘Ethereal Elegance’ at the Fashion Pakistan Lounge in Dolmen Mall, Clifton.
The media and PR for the launch event was handled by Tehmina Khaled and her team at Take II, while the hair and make-up for the beautiful models was done by Mona J Salon.
The clothes have a sense of exuberance and joy with her pleasing use of lace, pearls and floral accents exuding a happy and rather charming character of a Farheen Surmawala woman.
Speaking about her latest exhibition designer Farheen Surmawala commented that: “I have always felt there is a gap for women who want to buy clothes that are pretty yet practical without compromising on feminine elegance and beauty of details. So my aim with my latest collection is to cater to all those ladies who appreciate an aesthetic with exquisite craftsmanship and delicate patterns without going too heavy on prints and patterns.”
The launch event featured a star fashion exhibition attended by a host of glamorous celebrities, popular socialites, bloggers and distinguished members of the press.