More than a decade ago, this local company, Borjan launched in 2001 with the aim to provide fashionable shoes that were of utmost quality. At that time, very few shoe brands had entered the market and Borjan quickly became the go-to brand for casuals and formal shoes. Whether it was flats, heels, chappals, peep toes, wedges and more, everyone found what they were looking for.
Today, after more than a decade Borjan has maintained their quality and the chain is growing across Pakistan ever since. We at Brides&You take a closer look into the success of the famous footwear brand and find out what makes it truly unique. Here’s why their new collection is a must have:
1. Trendy Shoes for All Age Groups
Borjan aims to offer high street fashion for all age groups. Whether you are looking for pumps, sandals or high heels- their stores have something for everyone. They incorporate latest cuts and materials in their designs to add an oomph factor to the collection.
“We don’t fear to experiment in shapes and sizes and want to offer shoes that make a style statement,” says Borjan team.
2. Reasonably Priced
Following their belief of making fashion affordable for all, Borjan has reasonably priced its latest collection. The Bridal collection ranges from Rs. 2000-4000 while the day/evening wear starts from Rs. 1000 and goes up to Rs. 4000.
3. Gorgeous Bridal collection in Shades of Gold
Gold has always been a classic for the brides and bridal theme. To make the gold slightly different from what other footwear brands are offering, Borjan’s team has unique shades of gold. Their gold is glitzy and glamorous.
Also, with the upcoming wedding season the demand for sparkling and shimmery shoes is increasing. The trend has become more of fashion statement and Borjan aims to cater to these demands. Their goal is to create an outclass product to meet the fashion needs of the customers. Very selectively the designers combine latest materials and techniques to create an elegant, chic look.
4. Variation in Designs
Their latest collection is beautifully designed keeping in mind the recent trends of the season. One of our favorites is their high heeled, peep toe styled with straps comprising Swarovski stones and red sole .The overall combination of a unique cut, materials and stones, makes it look extra ordinary and a must have in your wardrobe. So, upgrade your wardrobe with detailed peep-toes and elegant stilettos and make your style statement this upcoming wedding season.
5. Great Quality
Borjan promises to offer value for money. The aim is to provide good quality shoes that not only look good but are also comfortable and easy to wear. For Borjan, quality is what differentiates this brand from the rest.
“Our designers hunt for materials even if it means to walk in cramped up local streets or cross over borders and travel for materials. So it is a whole lot of research and hard work that goes behind the entire product development,” says Borjan team.
6. Well Established Design Team
The aesthetically sound design team analyze the trends and needs of the market along with street style savoring to create a fashionable finished product. Each new collection is based on a particular theme, the season’s forecast and customer demands. Without a trend based analysis and ample amount of research, no product is manufactured.
7. Variety of Materials Used
The designers incorporate a variety of materials in each collection such as patent leather, sequins, laser cut, embroidery on shine with Swarovski and much more. Shoes are embellished with sequins to add the perfect glamour to a particular look. In the current collection there is an increased use of Swarovski in peep-toes and heeled gladiators.
“We are fusing materials like Swarovski with laser cut merged with embroidery to provide a unique, extravagant statement shoe.”
For traditional shoes like khussa materials that are used include embellished net and mesh with intricate kora and dabka embroidery.
8. Colours for every Occasion
With the upcoming wedding season, Borjan’s latest collection is sure to catch the attention of the customers. From various shades of golds, silvers along with black, nudes and bright reds, this collection has it all. The flashy Swarovski crystals add the much needed glamour and is sure to stand out.
Thus, to up your style quotient this winter season, grab a few pairs of Borjan and let the shoes do the talking!