Pakistan’s premium ice cream brand Magnum, synonymous with chocolate and fashion is all set to host its biggest event of the year. After a series of unprecedented chocolate showcases in Karachi, Magnum brings its much anticipated calendar event to Lahore: The Magnum Chocolate Party presenting ‘A Chocolate Affair’. The affair is set to take place on Monday, 9th October and brings to Pakistan, for the first time ever, the globally celebrated and award winning chocolate artiste, chocolatier Paul Joachim, more popularly known as The Chocolate Genius. Paul has repeatedly captured audiences worldwide with his impeccable prowess in the manner with which he crafts pieces of art and fashion from chocolate. He will be creating bespoke pieces specifically for this show. Further, at ‘A Chocolate Affair’, The Chocolate Genius is set to collaborate with ace designer and master of theatrics, Ali Xeeshan for a first of its kind fashion and chocolate inspired installation.